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When it comes to tobacco warning labels, size matters

Health warnings on 75% of the packaging, introduced in 2012

As a leader in the fight for tighter tobacco controls and reduced smoking rates, the Canadian Cancer Society is playing an integral role in bringing stronger warnings to cigarette packages. In 2012, after extensive lobbying by the Society and other organizations, the federal government enacted legislation requiring new health warnings that cover 75% of cigarette packages.

Research shows that health warnings covering 75% of the packages are more effective than warnings that cover only half, which was the previous requirement under Canadian law.

The research was funded by the Society and led by Dr David Hammond at the Propel Centre for Population Health Impact, which we have supported since 1993. The Propel Centre has a keen focus on tobacco control and youth health.

The Propel Centre has been highly successful in using scientific evidence to transform tobacco control policy. The organization's work has led to a number of changes that are already having a positive effect on the health of people worldwide. Larger and more effective health warning labels on Canadian tobacco packaging is just one example of how the Propel Centre's research is making a difference in healthier public policies.

Learn more about the exciting research being done at the Propel Centre for Population Health Impact.